merchandising

英 [ˈmɜːtʃəndaɪzɪŋ]

美 [ˈmɜːrtʃəndaɪzɪŋ]

n.  推销; 展销; (根据受欢迎的电影、人物或事件而生产的)衍生产品; 相关产品的销售

现在分词：merchandising　

IELTSBEC经济

Collins.1 / BNC.21682 / COCA.27918

牛津词典

noun

• 推销；展销
  the activity of selling goods, or of trying to sell them, by advertising or displaying them
• （根据受欢迎的电影、人物或事件而生产的）衍生产品；相关产品的销售
  products connected with a popular film/movie, person or event; the process of selling these goods
  1. millions of pounds' worth of Batman merchandising
     价值数百万英镑的《蝙蝠侠》的衍生产品

柯林斯词典

• N-UNCOUNT (与影片、运动队、流行乐队等相关的)附带商品，文化衍生品
  Merchandisingconsists of goods such as toys and clothes that are linked with something such as a film, sports team, or pop group.
  1. We are selling the full range of World Cup merchandising...
     我们出售世界杯的所有纪念商品。
  2. The club says it will make increasing amounts from merchandising.
     俱乐部称会从衍生商品中获得越来越多的利润。
• N-UNCOUNT 推销;商品拓销;销售规划
  Merchandisingis used to refer to the way shops and businesses organize the sale of their products, for example the way they are displayed and the prices that are chosen.
  1. Company executives say revamped merchandising should help Macy's earnings to grow.
     公司主管说销售规划改进后应该能够帮助梅西公司提高收益。

英英释义

noun

• the exchange of goods for an agreed sum of money
  Synonym:sellingmarketing

双语例句

• Consignment-based revenue-sharing contract is prevalent in internet commerce, such as Amazon's and eBay's merchandising business models.
  寄售与营收分享的合约方式目前普遍流行于电子商务网站中，亚马逊（Amazon）和电子湾（eBay）的商业营运模式是个适当例子。
• Perhaps more than in any other business, word-of-mouth recommendation is the most important means of merchandising restaurants;
  也许和其他企业不同，口头推荐是宣传餐馆的最重要的手段；
• Study on the Relation Between Shop Window Composition and Customer Attention in Fashion Visual Merchandising
  服装视觉营销中橱窗构成与受众关注度关系研究
• Now, motion pictures are the vehicles for even further commercial activity in the form of advertising and merchandising.
  现在，电影是以广告和营销的方式进一步实现商业活动的一个工具。
• Customers can search catalogs for goods, check status of orders, and personalize content with such online merchandising.
  用户可以搜索的商品目录，检查状态的订单，并与个性化等内容的在线销售。
• The club says it will make increasing amounts from merchandising.
  俱乐部称会从衍生商品中获得越来越多的利润。
• Pleasing the customers is usually described as merchandising – making a product interesting so that customers will buy it.
  使顾客满意被通常描述为商品之广告推销&使一个产品非常有趣味，让顾客会买它。
• Business information: Customer lists, pricing data, sources of supply, financial data and marketing, production, or merchandising systems or plans.
  商业信息：客户名单，价格资料，供应来源，财务数据和市场，生产或销售体系或计划。
• Core courses include food and fashion merchandising, marketing education, family education, nutrition, and related subjects.
  主要的课程包括食品和时尚学，营销学，家庭学，营养学及相关课程。
• The company has bought merchandising rights to the latest Disney film.
  这家公司购买了对最新迪斯尼影片的销售规划权。